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MLS Launches 2026 Season with Messi, Eyes Mbappé and Vinícius Jr.

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Messi Leads Inter Miami in Record‑Setting Opener The 2026 MLS season began on Feb 21 with Inter Miami hosting Los Angeles FC at the 70,000‑seat Memorial Coliseum, and Lionel Messi returned for a fourth year, prompting expectations of the league’s largest opening‑weekend crowd ever [1][2]. The match, billed as a blockbuster, featured Son Heung‑min’s LAFC and highlighted MLS’s growing star power after high‑profile signings such as Son’s $26.5 million deal [2]. Garber cited Messi’s 2023 move to Inter Miami as proof that world‑class talent can now be attracted to the United States [1].

World Cup Pause Integrated Into MLS Calendar MLS scheduled a seven‑week hiatus in June and July while five league venues host 2026 World Cup matches and additional sites serve as training facilities [2]. The league announced a $15‑30 million marketing campaign during the tournament to convert global viewers into domestic fans [2]. This pause splits the season, allowing MLS clubs to participate in the World Cup without fixture congestion [2].

Garber Pursues Prime‑Age European Stars Commissioner Don Garber publicly expressed a desire to sign Real Madrid forwards Vinícius Jr. and Kylian Mbappé, describing them as potential “game‑changers” who could elevate MLS to rival Europe’s top leagues [1]. He emphasized that marquee signings in a player’s prime are essential for the league to compete with the Premier League, Serie A, and Bundesliga [1]. Garber also noted that Messi’s arrival demonstrated MLS’s capacity to attract elite talent [1].

League Expansion and International Representation Accelerate Since Garber became commissioner in 1999, MLS expanded from 10 to 30 clubs, signaling maturation and readiness for further A‑list acquisitions [1]. About 50 MLS players are expected to represent their nations at the 2026 World Cup, underscoring the league’s rising competitive stature [1]. Recent signings—including James Rodriguez, German Berterame, and Timo Werner—supplement the league’s international appeal alongside Messi and Son [2].

2027 Calendar Shift Aims for European Alignment MLS announced a transition to a summer‑through‑spring schedule beginning in 2027 to align with European seasons, facilitating smoother transfer windows and reducing clashes with international fixtures [2]. Critics warn the new timing will pit MLS directly against the NFL, NBA, and NHL for viewership [2]. The shift reflects the league’s strategic push to integrate more fully into the global soccer ecosystem [2].

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Timeline

1999 – Don Garber becomes MLS commissioner and later expands the league from its original ten clubs to thirty, laying the foundation for future marquee signings and global growth [2].

2022 – Inter Miami records £41 million in revenue, reflecting modest attendance and sponsorship before the Messi era [1].

2023 – Lionel Messi signs with Inter Miami on a contract through 2028, instantly boosting ticket sales, jersey demand and worldwide media attention [1][3].

2024 – Inter Miami’s revenue jumps to £160 million, driven by a 300,000‑plus increase in MLS Season Pass subscribers, record jersey sales and higher average ticket prices [1].

Dec 7, 2025 – Inter Miami defeats Vancouver Whitecaps 3‑1 to win its first MLS Cup, with Messi providing the decisive assist and adding a 47th career trophy [3][1].

2025‑2026 – Construction of Miami Freedom Park progresses, slated to host the bulk of Inter Miami’s 2026 home matches and five designated away games, cementing the club’s long‑term infrastructure plan [1].

Feb 21, 2026 – Inter Miami opens the 2026 MLS season against LAFC at the 70,000‑seat Memorial Coliseum, marking a high‑profile kickoff that Garber calls “massive” and a “seminal moment for our sport” [4][2].

June‑July 2026 – MLS pauses for a seven‑week break while five league venues host 2026 World Cup matches, integrating the tournament into the U.S. soccer calendar [4].

2026 – MLS allocates up to $30 million for World Cup‑era marketing, aiming to convert global viewers into domestic fans and further elevate the league’s profile [4].

Feb 20, 2026 – Garber tells CNN that signing Vinícius Jr. or Kylian Mbappé would be “game‑changing,” expressing confidence that MLS can now attract prime‑age stars [2].

2026 – Garber projects roughly 50 MLS players will represent their nations at the World Cup, underscoring the league’s rising competitive stature [2].

2026 – Garber envisions MLS eventually rivaling the Premier League, Serie A and the Bundesliga, believing marquee signings in players’ primes could make that possible [2].

2027 – MLS plans to shift to a summer‑through‑spring calendar to align with European seasons, facilitating transfer windows and reducing international‑fixture conflicts, though it will now compete directly with major U.S. sports viewership [4].

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