Florida House Passes Bill to Rename Palm Beach Airport Trump, Trademark Filing Sparks Profit Debate
Updated (4 articles)
House approves rename and sends bill to Senate The Florida House of Representatives voted 81‑30 on Feb. 18, 2026, to rename Palm Beach International Airport as President Donald J. Trump International Airport, and the measure now proceeds to the Senate and the governor’s desk [1]. Rep. Shevrin Jones withdrew his earlier support after a trademark filing and a racist video on Trump’s Truth Social platform, and his amendment to block the Trump Organization from profiting failed in the vote [1].
Trump Organization files unprecedented airport trademarks The Trump Organization submitted USPTO applications for “President Donald J. Trump International Airport,” “Donald J. Trump International Airport,” and the abbreviation “DJT,” covering a wide array of goods and services such as watches, clothing, airport services, and even “plastic slippers” for security [1][2]. Trademark attorney Josh Gerben called the filings “completely unprecedented” for a sitting president, noting the breadth could enable future licensing [1][2].
No royalties promised, but profit concerns persist The organization’s director Kimberly Benza asserted that neither President Trump nor his family will receive royalties, licensing fees, or any financial consideration from the name change [1][2]. Democrats, however, argue the broad trademark could allow the family to earn revenue through merchandise or licensing, a point highlighted by Gerben’s analysis of the filing’s scope [1].
Naming tradition usually follows post‑presidency Historically, U.S. airports honoring presidents are renamed years after they leave office or posthumously—Clinton waited 11 years, Reagan nine, Ford 22, and JFK only a month after his assassination—making the Florida proposal an outlier [2].
Other Trump‑named venue proposals raise confusion worries Separate initiatives aim to rename Washington’s Dulles Airport and New York’s Penn Station after Trump, and a recent board decision renamed the Kennedy Center, prompting Rep. Addison McDowell to warn that multiple Trump‑named airports could create public confusion [1].
Sources
-
1.
CNN: Florida Airport Rename Bill Faces Trademark Profit Questions – Details the House vote, Rep. Jones’s reversal, the trademark filing’s breadth, and concerns about potential royalties and naming confusion .
-
2.
AP: Trump Organization Seeks Airport Trademark Amid Florida Renaming Bill – Reports the trademark applications, the organization’s no‑royalty claim, the unprecedented nature of the filings, and historical context of presidential airport naming .
Related Tickers
Timeline
Historically (pre‑2026) – U.S. airports honoring presidents are traditionally renamed years after they leave office, with examples: Bill Clinton 11 years, Ronald Reagan 9 years, Gerald Ford 22 years, and John F. Kennedy a month after his assassination, establishing a precedent the Palm Beach proposal would break [3].
Dec 23, 2025 – President Trump announces a new “Trump Class” battleship fleet equipped with missiles, nuclear weapons and lasers, framing it as modernization while extending his personal branding, and says the ships will join a “Golden Fleet” tied to his “Golden Age” narrative [2].
Dec 23, 2025 – The Kennedy Center’s board votes to add Trump’s name alongside that of the assassinated president, and Trump says he is “surprised by the honor,” highlighting the expansion of his name onto national cultural institutions [2].
Dec 23, 2025 – The Institute for Peace is renamed the Donald J. Trump Institute for Peace after Trump restructures the agency, illustrating his pattern of reshaping federal programs to carry his brand [2].
Dec 23, 2025 – Trump‑branded ventures slated for 2026 include TrumpRx pharmaceuticals, Trump Accounts for newborns, and Trump Gold Card visas for wealthy foreigners, signaling a rollout of personal‑brand financial products next year [2].
Jan 16, 2026 – A four‑mile stretch from Palm Beach International Airport to Mar‑a‑Lago is dedicated as President Donald J. Trump Boulevard in a ceremony at the president’s Florida residence, underscoring rapid local commemoration of his name [4].
Jan 16, 2026 – Senator Bernie Sanders introduces legislation to bar the naming or renaming of federal buildings or land for a living president, warning the practice “reflects narcissism” and likening it to authoritarian leadership styles [4].
Jan 16, 2026 – Historians quoted in the report call the simultaneous naming of public assets after a sitting president “unprecedented,” warning that it sets a new precedent for future administrations [4].
Feb 17, 2026 – The Trump Organization files three trademark applications—“President Donald J. Trump International Airport,” “Donald J. Trump International Airport,” and “DJT”—through its DTTM Operations unit, a move trademark attorney Josh Gerben describes as “completely unprecedented” for a sitting president [3].
Feb 17, 2026 – The organization issues a statement that neither President Trump nor his family will receive royalties, licensing fees, or any financial consideration from the proposed airport rename, emphasizing a “no‑royalty” stance [3].
Feb 18, 2026 – The Florida House of Representatives passes the airport rename bill 81‑30, moving it to the Senate and governor’s desk, thereby advancing the plan to rename Palm Beach International Airport as President Donald J. Trump International Airport [1].
Feb 18, 2026 – Rep. Shevrin Jones withdraws his support for the rename, saying the trademark filing and a “racist video” posted on Trump’s Truth Social account “led him to withdraw his support,” and his amendment to bar the Trump Organization from profiting fails in the House [1].
Feb 18, 2026 – Trump Organization director Kimberly Benza asserts that the family will receive “no royalties, licensing fees, or any financial consideration” from the rename, noting the bill requires a license agreement that the organization will provide at no charge [1].
Feb 18, 2026 – Trademark attorney Josh Gerben warns that the filing’s unusually broad list of goods—including watches, clothing, airport services, and “plastic slippers” for security—could enable the Trump Organization to control the brand and license merchandise, despite the nonprofit motive of preventing infringement [1].
Feb 18, 2026 – Lawmakers raise confusion concerns as separate proposals aim to rename Washington’s Dulles Airport, New York’s Penn Station, and the Kennedy Center after Trump, potentially creating multiple public venues bearing his name, according to Rep. Addison McDowell [1].
All related articles (4 articles)
-
CNN: Florida Airport Rename Bill Faces Trademark Profit Questions
-
AP: Trump Organization Seeks Airport Trademark Amid Florida Renaming Bill
-
AP: Trump’s naming spree expands to public assets and stirs debate
-
CNN: Trump unveils 'Trump Class' battleships and a branding spree across national institutions
External resources (3 links)
- https://flsenate.gov/Session/Bill/2026/919 (cited 1 times)
- https://www.politico.com/story/2019/04/10/donald-trump-mount-vernon-george-washington-1264073 (cited 1 times)
- https://x.com/TreasurerBeach/status/1974156375891804229 (cited 1 times)